Lamaze Toys® (“us”, “we”, or “our”) operates the https://lamaze-toys.co.uk website (the “Service”).

This page informs you of our policies regarding the collection, use and disclosure of Personal Information when you use our Service.

We will not use or share your information with anyone except as described in this Privacy Policy.

We use your Personal Information for providing and improving the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions.

Information Collection And Use

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to, your name, email address, postal address, phone number, credit card information (“Personal Information”).

We collect this information for the purpose of providing the Service, identifying and communicating with you, responding to your requests/inquiries, servicing your purchase orders, and improving our services.

Log Data

We may also collect information that your browser sends whenever you visit our Service (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages and other statistics.

In addition, we may use third party services such as Google Analytics that collect, monitor and analyze this type of information in order to increase our Service’s functionality. These third party service providers have their own privacy policies addressing how they use such information.

Cookies

Cookies are files with a small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer’s hard drive.

We use “cookies” to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Service Providers

We may employ third party companies and individuals to facilitate our Service, to provide the Service on our behalf, to perform Service-related services or to assist us in analyzing how our Service is used.

These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Security

The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children’s Privacy

Our Service does not address anyone under the age of 13 (“Children”).

We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you learn that your Children have provided us with Personal Information, please contact us. If we discover that a Child under 13 has provided us with Personal Information without parental consent, we will delete that information.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

• Email: [email protected]
• By phone number: 555-123-4567
• By mail: Lamaze Toys® Headquarters, 123 Main St, London, UK, A1B 2C3

California Privacy Rights

If you are a California resident, California law may provide you with additional rights regarding our use of your personal information. To learn more about your California privacy rights, visit https://lamaze-toys.co.uk/privacy-policy-california-rights/.

Privacy Policy for European Union Data Subjects

This section of our privacy policy applies only to individuals in the European Union whose personal data is processed by Lamaze Toys®. As used in this section, “personal data” means any information relating to you that can be used directly or indirectly to identify you.

Lawful Basis for Processing

We will only collect, use, share, and store your personal data when we have an appropriate “lawful basis” to do so under EU laws. This includes when:

• You have consented for us to do so for specific purposes.
• It’s necessary to fulfill contractual obligations with you.
• It’s required to comply with a legal obligation.
• It’s necessary for our legitimate interests and does not override your rights.
• It’s necessary to protect your vital interests or those of others.

We will explain our lawful basis for processing whenever we request your consent for specific uses of your data.

Data Subject Rights

EU data protection laws give you certain rights with respect to your personal data, including:

• Right of access: You can request copies of your personal data.
• Right of rectification: You can ask us to correct inaccurate or incomplete data.
• Right to erasure: You can ask us to delete your personal data.
• Right to restrict processing: You can ask us to temporarily restrict the use of your data in certain circumstances.
• Right to object: You can object to us processing your data for legitimate interests.
• Right to data portability: You can ask for a copy of your data for your own purposes.
• Right to withdraw consent: You can withdraw consent you have previously provided for certain processing activities.

To exercise any of these rights, please contact us using the contact details provided at the top of this policy.

We will respond to requests within 30 days unless there are extenuating circumstances, and will inform you if we need additional time. We may request proof of identity to process certain requests.

Transfers of Personal Data Outside the EU

We may store and process your information in countries outside of the European Economic Area (EEA). Whenever we transfer your personal data out of the EEA, we ensure an adequate level of protection is afforded to it by implementing appropriate safeguards. This includes only transferring to countries deemed adequate by the European Commission, using contractual protections like standard data protection clauses, or relying on certification schemes like the EU-US Privacy Shield for transfers to the United States.

Lodging Complaints

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this policy. You are also entitled to lodge complaints with your local data protection authority within the EEA.

Our Commitment to Children’s Privacy

Protecting the privacy of young children is especially important to Lamaze Toys®. For this reason, our websites are designed and intended for adults only. We do not knowingly collect or maintain Personal Information from children under the age of 13.

If we learn that we have collected any Personal Information from children under 13 years old without parental consent, we will take immediate steps to delete such information. If you are a parent or guardian and discover that your child under 13 has submitted Personal Information to Lamaze Toys®, please contact us so we can take appropriate action.

How We Use Information

Lamaze Toys® uses the information we collect for the following purposes:

• Process Orders – We collect identity, contact, payment, and other information needed to complete customer purchase transactions. This includes receiving and processing orders, shipping products, processing payments, and communicating about orders.
• Customer Service – We use contact information to respond to customer inquiries, refund requests, or other issues. We may also use data to notify customers about product recalls or safety issues with products they have purchased.
• Improve Products – We analyze use of products and visits to our website to understand customers’ product and shopping preferences. This informs decisions about new products, features, promotions, and how to improve the customer experience.
• Marketing Communications – With consent where required, we may use contact info to communicate about new products, features, surveys, special offers, events, and other promotions. You can opt out of promotional emails at any time.
• Comply with Legal Obligations – We use data to comply with laws and regulations that apply to our business. This includes safeguarding product safety, financial reporting, tax filings, or responding to legal orders and government requests.
• Secure Our Systems – We analyze data about website traffic, product usage, and interactions with emails to protect our websites and systems from security threats and malicious activity. This allows us to take steps to strengthen security and prevent fraud.

How We Share Information

Lamaze Toys® will not rent, sell or share your Personal Information with other people or non-affiliated companies except in the following circumstances:

• Service Providers – We share information with vendors performing services on our behalf like order fulfillment, email management, marketing, analytics, payment processing, and security monitoring. They are only allowed to use data as needed to perform their contracted services.
• Business Transfers – If we are acquired by or merged with another company, we will share your data with them and notify you of any choices you may have regarding your information.
• Legal Compliance – We will share information with law enforcement or other third parties when compelled by subpoenas, court orders, or other legal process. We may share information to assist in fraud investigations or to comply with laws like responsible marketing regulations.
• Safety Concerns – Your information may be disclosed to prevent harm or financial loss, protect company property, or act in urgent circumstances to protect personal safety.

Data Retention and Account Deletion

We retain personal data as needed for the purposes outlined in this privacy policy. We will delete your information if you close your online account or request we no longer use your information. However, we may retain data for an additional period as permitted or required under applicable laws.

Even if we delete your account, please be aware we may retain certain information about you as required by law or permitted for legitimate business purposes. For example, to calculate our total number of customers, resolve disputes, troubleshoot issues, assist with investigations, enforce our Terms of Use, or comply with legal requirements.

Changes to Our Privacy Policy

Lamaze Toys® may modify or update this Privacy Policy from time to time. We will notify you of any material changes to our Privacy Policy by posting the new Privacy Policy on our website. You are advised to consult this Privacy Policy regularly for any changes.

Contact Us

If you have any questions about our privacy practices or this policy, please contact us at:

Lamaze Toys®
123 Main St
London, UK
A1B 2C3

Email: [email protected]
Phone: 555-123-4567